Responding to the fact that young people account for half of the 20 million new sexually transmitted diseases (STDs) occurring in the U.S. each year – and most don’t know they are infected – the GYT campaign is a youthful, empowering social movement to encourage young people to get tested and treated, as needed, for STDs, including HIV. GYT increases awareness about STDs and how to prevent them; links young people to STD testing services; and promotes a more open dialogue with partners and health care providers.
GYT encourages testing for STDs, including HIV, as recommended by the U.S. Centers for Disease Control and Prevention (CDC) and empowers young people to have an open dialogue about STDs.
GYT was launched in April 2009 as an ongoing promotion under It’s Your (Sex) Life, MTV’s Emmy and Peabody Award-winning public information campaign to support young people in making responsible decisions about their sexual health. Supporting partners of GYT include: American College Health Association (ACHA), Kaiser Family Foundation, National Coalition of STD Directors (NCSD), MTV and Planned Parenthood Federation of America. Technical consultation is provided by the U.S. Centers for Disease Control and Prevention (CDC).
- Be Greater Than AIDS: Get Yourself Tested Week Promotes Free HIV Testing in 10 Cities From June 19 – June 27, 1010 June, 16, 2010
- MTV Asks Audience: Do you GYT? April 6, 2010
- MTV Unwraps GYT: Get Yourself Tested April 2, 2009