About IYSL

ABOUT THE SITE

  • Itsyoursexlife.com is the official website of MTV and the Kaiser Family Foundation's Emmy Award winning It's Your (Sex) Life public information campaign. Sex can be one of life's most fulfilling experiences. But whether or not you're sexually active, there is information you should have to help you set your own boundaries and make your own choices about sexual activity. These days, what you don't know about sex can hurt you, so you'll want to get the facts - and fast. Whether or not you're currently having sex with someone, you probably have lots of questions about how to protect yourself and your partner. Fortunately, we have some answers. Here you will find reliable information about decision making, how to talking openly with your partner and how to stay healthy by using protection and getting tested regularly for HIV and other STDs.

    In addition to making use of our free informational resources, we hope that you will watch and share our campaign's entertainment and other special programming. Making smart decisions is easier than you might think - all it takes is a little foresight and planning before you are in the heat of the moment. Make the effort to safeguard your physical and emotional health, both now and for the long-term. Remember that having sex is a choice (not just the first time, but every time) and your decision is your own.

Campaign Partners

  • Henry J. Kaiser Family Foundation

    The Henry J. Kaiser Family Foundation is an independent national philanthropy dedicated to providing information and analysis on health issues to policymakers, the media, and the general public. The Kaiser Family Foundation is not affiliated with Kaiser Permanente or Kaiser Industries.

  • MTV

    MTV is the dynamic, vibrant experiment at the intersection of music, creativity and youth culture.  For over 26 years, MTV has evolved, challenged the norm, and detonated boundaries-giving each new generation a creative outlet and voice that entertains, informs and unites on every platform and screen.  On-air, MTV has been the number one rated 24 hour ad-supported cable network P12-24 for 16 straight years.  Online, MTV.com scored double-digit growth in 2007 and MTV launched 15 dynamic online communities and eight new virtual worlds.  On the go, MTV Mobile is the #1 music brand in the wireless space - delivering 90% more streams than in 2006.  And MTV's successful sibling networks MTV2, mtvU and MTV Tr3s each deliver unprecedented customized content, super-serving music fans, college students and young American Latinos like no one else.  MTV is part of MTV Networks, a unit of Viacom (NYSE: VIA, VIA.B), one of the world's leading creators of programming and content across all media platforms.  Wanna know more?  Come on in… http://www.mtvpress.com. 

  • ABOUT IT'S YOUR (SEX) LIFE

    Since 1997, the Kaiser Family Foundation and MTV have partnered on an extensive, Emmy and Peabody Award-winning public information campaign on HIV/AIDS, other sexually transmitted diseases (STDs) and related sexual health issues.  The partnership includes targeted public service advertisements (PSAs), entertainment and other special programming, news segments, and free resources, including an informational guide developed especially for the campaign, an extensive website (www.itsyoursexlife.com) and toll-free hotline 1-877-777-IYSL.